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At Sun Pharma, we commit to helping you “Create your own sunshine”— by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.
Are You Ready to Create Your Own Sunshine?
As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we ‘Thrive together’ and support each other’s journeys.”
Key responsibilities:
The Sr Manager Digital initiatives— Learning Technology, Content & LMS owns the end-to-end digital learning ecosystem of the organisation. The role is accountable for (a) administering and continuously improving the Learning Management System (LMS/LXP), (b) acting as the custodian of the organisation's learning content library — ensuring every asset is current, tagged, governed, and accessible, (c) designing and developing high-quality digital learning content using best-in-class authoring tools and AI-powered solutions, and (d) serving as the primary liaison between Business Unit (BU) training managers, subject matter experts (SMEs), and external content vendors to commission, review, and deploy learning content at scale.
This is a dual-track role: a creative-technical track (instructional design, content creation, AI-augmented authoring) and an operational-governance track (LMS administration, content repository management, vendor coordination). The role directly enables the Academy's goal of making quality learning available to 10,000-15000+ employees on-demand, anywhere, on any device.
Areas Of Responsibility:
1. LMS / LXP Administration & Governance
- Own day-to-day administration of the organisational LMS (e.g., Cornerstone OnDemand, SAP SuccessFactors Learning, Docebo, Moodle, or equivalent).
- Manage user roles, access permissions, enrolment workflows, learning paths, and compliance curricula.
- Ensure data integrity — clean user data, course completions, certifications, and audit trails.
- Define and enforce LMS governance: taxonomy, metadata standards, naming conventions, content versioning, and archival policy.
- Generate and distribute LMS analytics reports — completion rates, engagement scores, learning hours, drop-off analysis — to HRBPs and business leaders.
- Evaluate, test, and onboard new LMS features or third-party integrations (e.g., Zoom, MS Teams, Workday).
- Act as Level-1/Level-2 support for LMS issues raised by users, admins, and training managers across BUs.
2. Content Custodianship & Library Governance
- Serve as the sole custodian and gatekeeper of the organisational learning content repository.
- Maintain a content inventory / catalogue with metadata tagging (topic, audience, format, language, last reviewed date, owner).
- Define and implement a content lifecycle policy: creation → review → publish → refresh → retire.
- Conduct periodic content audits to identify outdated, duplicate, or low-engagement assets and manage refresh cycles.
- Ensure all content meets brand guidelines, accessibility standards (WCAG), and compliance/regulatory requirements.
- Build and maintain a master content calendar aligned to the Academy's annual learning roadmap.
3. Instructional Design & Content Creation
- Design and develop e-learning modules, micro-learning videos, scenario-based simulations, assessments, infographics, and job-aids using industry-standard authoring tools.
- Apply proven instructional design frameworks — ADDIE, SAM, Bloom's Taxonomy, Kirkpatrick — to ensure learning outcomes are measurable and effective.
- Write learning objectives, storyboards, scripts, and learner guides for all content formats.
- Develop interactive, gamified, and mobile-first learning experiences that drive engagement for field and corporate populations.
- Create rapid-development content for time-sensitive topics using AI-augmented authoring workflows.
- Collaborate with SMEs and BU Training Managers to gather inputs, validate accuracy, and get sign-off before publishing.
- Produce blended learning assets: pre-work, facilitator guides, participant workbooks, post-learning reinforcement nudges.
4. AI-Augmented Learning & Digital Innovation
- Leverage Generative AI tools (e.g., ChatGPT, Claude, Gemini) for rapid content scripting, quiz generation, scenario creation, and translation/localisation.
- Use AI-powered content creation platforms (e.g., iSpring AI, Articulate AI, Synthesia, Coursebox, Docebo AI) to accelerate development cycles by 30–50%.
- Explore and pilot emerging learning technologies: AI-driven personalisation, adaptive learning paths, chatbot-based learning assistants, and AI video avatars.
- Stay current on the AI in L&D landscape — regularly evaluate new tools and present POC findings to the Academy leadership.
- Build AI literacy within the L&D team by conducting hands-on workshops on prompt engineering for content creation.
- Ensure responsible use of AI in content development — accuracy verification, bias checks, and IP/copyright compliance.
5. Content Vendor Management & Liaison
- Act as the primary point of contact and relationship manager for external content vendors (e-learning agencies, off-the-shelf content providers, video production studios).
- Translate BU / Training Manager requirements into clear content briefs, scope-of-work documents, and quality checklists for vendors.
- Manage end-to-end vendor delivery: briefing → storyboard review → prototype review → QA → final upload to LMS.
- Evaluate vendor performance against SLAs: turnaround time, revision cycles, learner feedback scores, and cost efficiency.
- Maintain approved vendor panel; conduct periodic market scans to onboard specialist vendors (animation, simulation, VR/AR, vernacular content).
- Negotiate commercial terms (per-module pricing, retainer models, multi-year contracts) in collaboration with the Procurement team.
- Curate and manage licensed off-the-shelf content libraries (LinkedIn Learning, Coursera for Business, Harvard ManageMentor, etc.) — track utilisation and ROI.
6. BU & Stakeholder Liaison
- Partner with BU Training Managers, HRBPs, and departmental SMEs to understand learning needs and translate them into digital content requirements.
- Conduct content needs analysis (CNA) conversations to define scope, audience profile, learning objectives, and delivery constraints.
- Facilitate content review and sign-off workshops with SMEs to maintain content accuracy and business relevance.
- Communicate content development timelines, progress updates, and launch readiness to BU stakeholders.
- Gather learner feedback and analytics post-launch; present insights and improvement recommendations to BU partners.
7. Quality Assurance & Learning Experience
- Establish QA checklists for all content: instructional soundness, visual design, technical functionality (SCORM/xAPI compliance), and language accuracy.
- Conduct thorough pre-launch testing of all e-learning modules across devices, browsers, and LMS environments.
- Monitor learner experience metrics: completion rates, assessment pass rates, learner satisfaction (CSAT), and NPS scores.
- Drive continuous improvement through A/B testing of content formats and delivery mechanisms.
- Managing a large, multi-format content repository across diverse business units and geographies while maintaining governance standards.
- Balancing speed-to-market (rapid AI-generated content) with quality assurance and accuracy requirements in a regulated pharma environment.
- Keeping content perpetually fresh when SME bandwidth is limited and business priorities shift frequently.
- Driving adoption of the LMS and digital learning culture among a field force population accustomed to classroom training.
- Coordinating multiple concurrent vendor projects while maintaining quality standards and delivery schedules.
- Staying ahead of the curve in a rapidly evolving AI and EdTech landscape while operationalising day-to-day responsibilities.
Key Interactions
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Internal Stakeholders
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External Stakeholders
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• BU Training Managers (content commissioners)
• HRBPs & Business Unit Heads
• Subject Matter Experts (SMEs) across all functions
• L&D COE Peers (Managerial Excellence, Commercial COE)
• IT / HRIT team (LMS integrations, SSO, data security)
• Talent Management & HR Analytics teams
• Finance / Procurement (vendor contracts & POs)
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• E-learning content development agencies
• Off-the-shelf content providers (LinkedIn Learning, Coursera)
• LMS/LXP technology vendors (Cornerstone, Docebo, etc.)
• AI content creation platform vendors (Synthesia, iSpring AI)
• Video production & animation studios
• Freelance instructional designers / SMEs
• Industry bodies (ATD, ISTD) for benchmarking
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Technical Skills
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Category
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Tools / Platforms
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LMS / LXP
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Cornerstone OnDemand, SAP SuccessFactors Learning, Docebo, Moodle, Paradiso, TalentLMS, Degreed
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Authoring Tools
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Articulate Storyline 360, Articulate Rise, Adobe Captivate, iSpring Suite, Lectora Inspire
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AI Content Tools
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Synthesia (AI video), Coursebox AI, iSpring AI, ChatGPT / Claude / Gemini (scripting & quiz gen), ElevenLabs (voice), Canva AI
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Visual & Multimedia
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Adobe Premiere, Camtasia, Canva, Adobe Illustrator / Photoshop, Vyond / Animaker, PowToon
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Assessments & Survey
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Quizizz, Typeform, SurveyMonkey, Kahoot!, Mentimeter
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Collaboration / PM
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MS Teams, SharePoint, Trello, Asana, Notion, JIRA
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Data & Reporting
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MS Excel (advanced), Power BI, LMS-native dashboards, Tableau (basic)
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